How do we prove that Hunt’s new Best Ever Ketchup is the thickest, richest ketchup on the market? With a series of totally scientific tests, of course!


Pitched Ideas

Hunt’s Lays It On Thick


Hunt’s Hugs Food Better


Additional Renderings

Additional Storyboard Selects


Agency: Jacobson Rost
Chief Creative Officer: Steve Simoncic
Creative Director: Tom Gorton
Associate Creative Directors: Justin Soest, Will Wilson
Storyboard Artist and Art Director: Adrian Mui
Designer: Luca Pontarelli